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On episode #95 of the Rethink Marketing Podcast, Nick Westergaard joins Colin and Eric to talk about true brand experience, building a level of community and understanding the power of the term "Simplify to Amplify". The lines between branding and experience keep blurring and blurring. It has become increasingly difficult to understand what is true branding and what is experience marketing. If we want to rise above commoditized competition and become the very best version of our story we have to create memorable experiences and lasting engagements. Breaking through the noise is difficult but not impossible! You need to be scrappy, and understand addition by subtraction. This is a very insightful and fun conversation with one of the best in the business so have a listen and you will even hear a wonderful Alan Alda story!
If you want to connect with Nick or just keep up to date on all the cool things he is doing go to nickwestergaard.com
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